What Home Buyers Love About Online Real Estate

The very first step among almost all home buyers is to look online to find their new home.

Plopping down on the couch with their laptop to search for real estate is easy and convenient for buyers. Using a tech platform like Reozom makes the experience even better for them.

Reozom caters to a buyer’s wants and needs in order for our homeowner’s listings to sell faster.

Where Buyers Search

Buyers will typically start their online search using Zillow, Trulia or Realtor.com, all of which Reozom listings are on. Reozom also posts listings on the local MLS, so if the buyers have an agent, it will be in front of them, as well.

What Buyers Like

For the third consecutive year, Millennials made up the dominant group of home buyers at 35%. Gen X came in at 26%. These generations LOVE technology and they LOVE pictures.

In fact, 90% of buyers found property photos to be the most important part of a listing’s web page. That’s why Reozom’s listing pages are designed with photos that are prominent and easy to click-through.

How Buyers Think

We live in an on demand world. When a buyer finds a listing online that they love, they want to see it in person ASAP. On Reozom, buyers can schedule a showing in seconds directly on the site. It’s instant gratification.

Buyers also might want to learn more about the listing right at that moment. They can do that by chatting live with a seller who’s online or by sending a message to the seller.

Overall, engaged buyers lead to satisfied sellers. That’s Reozom’s way of doing real estate.

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(information source: 2016 Home Buyer and Seller Generational Trends report)

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