A Tech Tool for Real Estate Agents

Reozom is a great online tool for real estate agents. In fact, this past month we had over 187 agents register on our platform.

In less than a year’s time, we’ve had 1,028 agents sign up on Reozom. Our real estate transaction platform offers an online listing process that markets properties on the MLS, Zillow, Trulia and Realtor.com. Reozom keeps the buyer, seller and agents connected within the same platform throughout the entire real estate transaction.

Here’s why Reozom is a must-use tool for real estate agents:

It’s Easy.
Registering on Reozom only takes a few minutes. Once registered, agents can search for a Reozom listing and instantly schedule a showing appointment with the seller directly on the site. This means no more frustrating phone tag for anyone.

Other platforms can be tough to use and learn. Reozom is intuitive and simple to navigate. It’s as easy as using Facebook.

It’s Quick.
Real estate agents can send messages to sellers or even call them directly. Many Reozom sellers choose to receive instant notifications via email or text, so they can respond to inquiries quickly. Our platform accelerates communication.

It’s Innovative.
Reozom offers streamlined solutions that are unmatched by any other real estate platform out there. Offers are made and negotiated online, making the process faster and less personal. Upon a deal being reached, a Purchase Agreement is automatically generated and ready to send to the mortgage or title rep.

If you’re a real estate agent, try out Reozom today. It’s free and you’ll be glad you made the connect!

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3 Strategies to Sell Your Home Fast

Every home seller has two goals in mind when selling their property: sells it fast and get the best price possible.

As an online real estate transaction platform, Reozom’s technology helps a homeowner have the optimal home selling or buying experience. If you’ve listed with Reozom, you’re already on the fast track to a successful sale.

Here are three other strategies to implement in order to have the fastest and best real estate transaction possible:

  1. Take quality property photos.

The days of “Don’t judge a book by its cover” are over. Most buyers will judge your listing based on your photos. In fact, 87% of buyers find viewing online photos of a home useful* (which in real talk means they use the photos to decide whether or not to see the house in person).

Use either a DSLR camera or the most current model of your preferred smartphone/tablet. Turn on lamps and optimize natural daylight while taking pictures. Clear out the clutter and take photos that show as much of the room’s depth as possible.

Keep your eyes out for Reozom’s “Listing Pic Tips” on Facebook, Twitter and Instagram.

  1. Track your listing’s analytics.

When listing with Reozom, you get access to real time analytics of your listing’s activity. Take a look at these reports and notice the trends and patterns. Is there a certain time of day that your home is being viewed online?

If so, be available to chat with buyers during those peak hours so you can respond to requests quicker and answer questions sooner.

  1. Share on social media.

From your Reozom dashboard, you are able to instantly click and share your listing on a variety of social media sites. After you’ve posted your listing on social media, ask your friends and family to share your post, too.

Make sure to use the hashtag #ReozomHome in your Facebook post for the opportunity to be featured in Reozom’s “Home of the Week” social media campaign (which markets your listing in front of hundreds of people).

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*Source: National Association of Realtors: 2016 Home Buyers and Sellers Generational Trends Report

How to Buy a House: Home Buying 101

Whether you’re asking Google or your parents about how to buy a house, don’t worry… you’re not the only Millennial out there who’s not sure what in the world to do.

In fact, many Millennials feel like they don’t understand the home buying process at all, which is why 71% of them hire a real estate agent.

But the thing is, buyer’s agents are really expensive. Working with one typically costs 3% of the entire transaction (that’s $6,000 for a $200,000 house).

As a home buyer you may think, “Well, the seller is the one paying the agent fees… so it doesn’t affect me.” But truth be told, many sellers factor the agent commission fees into the listing price…

And YOU’RE the one who will be paying the mortgage bill each month.

Using an innovative real estate transaction platform like Reozom will not only save you from paying for expensive fees (with interest over the course of 30 years), Reozom is also more enjoyable to use and work with.

So, without further ado, let’s walk through the simple steps of buying a home.

STEP 1: Figure out how much you can afford.

You don’t want to be house poor. So factor in any trips you’re taking, weddings you’re attending or other big purchases coming up, like getting a new car.

Lenders usually recommend looking for a house that costs 3-5 times your annual household income (if you plan on making a 20% down payment).

STEP 2: Get Pre-Approved.

Contact a mortgage banker to see how much you can get for your new house. You’ll provide your financial information and some documents (W-2 statements, paycheck stubs, bank account statements, etc.).

If everything checks out, you’ll receive a Proof of Funds or Pre-Approval letter. Keep this document handy because sellers may want to see it before a showing.

To accelerate this process, try out a new and innovative platform like Rocket Mortgage.

STEP 3: Get Your Search On!

Now that you know how much house you can buy, head on over to Reozom.com and get shopping. If you find a house you like, schedule the showing right on Reozom and you could be touring the house in-person as soon as the next day (without ever making a single phone call).

Step 4: Make an Offer

If you loved what you saw in person, it’s time to make an offer. You can make an official offer directly on Reozom. If the seller accepts your offer, a Purchase Agreement will automatically generate, which you will send over to your mortgage and title company.

At this point, the home goes into escrow, which is the period of time it takes to finish the remaining steps of the home buying process.

Step 5: Get a Home Inspection

Your offer can be contingent on a home inspection, so if the house winds up having a lot of hidden headaches, you can re-negotiate or withdraw your offer.

Find a local inspector and hire them to go check out the house. You and the seller will get a report of the findings, and at that point you can make the decision as to whether or not you want to request certain repairs before finalizing the deal.

Step 6: Select Your Loan

Work with your mortgage banker to select a loan program. They will have some options for you to pick from, so make sure to factor in what’s most important to you (for example, having the lowest monthly payment possible may be priority over a payment that is ensured to never increase).

Step 7: Get the Home Appraised

Your mortgage company will set up a home appraisal to estimate the value of the home you are about to buy. This step is necessary to show all parties involved that you are paying a fair price for the home.

Step 8: Complete the Paperwork

Your mortgage banker can connect you with a title representative. Your title rep will do all of the tricky research and paperwork for you to make sure the seller is the rightful owner of the house, so then YOU will be the rightful owner of the house once you buy it.

(Just so you know, your real estate agent doesn’t play a part in any of this paperwork.)

Step 9: Closing Time!

At the closing, you will sign all of the paperwork that will complete the purchase, including the loan documents. Once this paperwork is returned to the lender, a check will be delivered to the seller and the transaction is complete.

Now it’s time to pour some champagne because you are officially a HOMEOWNER!

See? Pretty simple.
And always remember, Reozom’s team is right here to answer your questions, just like Google or Mom.

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Real Estate Technology: Zillow VS Reozom

As a real estate tech platform and online broker, our team at Reozom is often asked the question, “Are you guys like another Zillow?”

The answer is, “No. Actually, Reozom does A LOT more than Zillow.”

Reozom is a real estate transaction platform.
From start to finish, Reozom users list, market, manage and sell their properties.

First, the seller lists their home on Reozom and completes all legal disclosures in under an hour. Next, the property is immediately marketed on all major sites like ZillowTruliaRealtor.com and the MLS (which Zillow does not do).

On Reozom, sellers can manage their listings by scheduling Open Houses, accepting Showing Requests and negotiating Offers. Reozom also automatically generates a Purchase Agreement to finalize the deal.

Zillow is an advertisement and lead platform for agents and nothing more.
Reozom is a transaction platform that markets and does a lot more.

Reozom provides real time analytics.
We hate to burst your bubble, but the data on Zillow is very outdated. Zestimates are months behind and can fluctuate based on advertising sales.

Reozom gives sellers a real time look into their listing’s activity. Users know exactly when their property is being viewed and how many people have looked at their home online. Reozom’s numbers are accurate and current by the second.

Reozom connects buyers & sellers directly.  

From scheduling showings to live online messaging, Reozom is the only real estate platform out there that allows the buyers and sellers to communicate directly and effortlessly.

Zillow depends on real estate agents in order to make money through advertising. Therefore, Zillow will never cut out the middleman to bring sellers and buyers together like Reozom does.

Reozom is ad-free. For us, it’s all about YOU and your listing’s success.

Overall, Reozom is a real estate marketing site, transaction tool and management platform all wrapped into one.

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Smarten Up Your Home to Attract Millennial Buyers

Millennials make up the largest group of buyers in the current real estate market.

This generation was raised on technology. These buyers not only like to use a real estate technology platform like Reozom to search for property listings, they also have their eyes peeled for the “tech-ed out” homes on the market.

Here are three smart home technologies that will impress any Millennial who’s shopping for their new home.

A Smart Thermostat

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Millennials are not only tech-savvy, they also love “going green.” Nest is a smart thermostat that can be controlled from a smartphone. It is programmed to learn a homeowner’s daily routine and adjusts the home’s temperature accordingly.

It has sensors that keep track of when a home is empty and will use less energy while no one is there. Plus, Nest can save a homeowner up to 20% in their heating and cooling bills.

Smart Lights

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A smart lighting system like the Philips Hue white and color ambiance starter kit not only allows you to turn lights on and off from your smartphone, but also saves on the electric bill.

Not to mention, it’s great for creating a relaxing ambience or setting a fun vibe while entertaining.

 Smart Locks

smarttech-04Millennials want as little as possible to keep track of, including keys. The Kevo Smart Lock is a keyless system that allows a user’s smartphone to unlock the door to your home. This product will also impress the 48% of homebuyers who are interested in smart technology that’s related to security and safety.

Smart locks make it easier for you to grant a buyer’s agent access to your home after they schedule a showing with you directly on Reozom.

Implementing one or all of these smart technologies in your home could help with getting the Millennials to line up for your listing.

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